In short: Most requests miss two or three of these 12 details. Price on a stated assumption and ask for the rest in the same reply, instead of sending a question with no price.
A freight quote request checklist saves a round of emails on most requests. Customers rarely send everything a forwarder needs, and every "can you confirm..." email without a price gives them time to book with someone else. Here are the 12 details, what each one changes in the price, and a reply you can copy when some are missing.
If the Incoterm, ready date or delivery conditions are missing, price on the most common assumption, say so on the quote, and ask in the same reply. The customer gets a number to compare today, and you still get the details.
Thanks for the request. Below is our price based on the details provided, with two assumptions marked: [priced lines and totals] Assumed: FOB terms, general cargo (not dangerous goods). To firm this up, could you confirm: - the Incoterm - the commodity, and whether any of it is dangerous goods - delivery conditions (tailgate needed?) Valid until [date]. Duty, taxes, storage, detention and demurrage excluded.
Put the 12 details on your website quote form and in your email signature as "what we need to quote". Fewer requests arrive incomplete, and the ones that do are faster to fix. A quote form answered within minutes is covered in website quote form replies.
Laneworks reads each request for these details, prices what it can from your own rate sheet, marks every assumption, and writes the questions for the missing details into the same draft. Forward one to try@getlaneworks.com to see it on your own email. How a Laneworks quote is priced
Forward a quote request